Total Wellness Writer

Rachel Frederick - Health Wellness Writer

Content marketing and promotions copywriter for businesses in the total wellness industry. Working toward a healthier world.
Nutrition. Exercise. Mindfulness.


Struggling to grow your business because you’re too “busy?” This free 5-day email course shows you how to find the missing moments of your day and use them to double your profits with as little as 30 minutes a week!

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Subject line options:

  1. A busy schedule doesn’t have to keep you from being organized.
  2. Save an average of four hours per week doing this. You’ve earned it!
  3. Get more referrals this week without having to make a single phone call


Email body copy:

As a dedicated realtor, you know the high cost of letting customers slip through the cracks. No one means to miss an appointment. No one means to forget to make that follow-up call. But it happens – even to the best realtors.

Staying organized saves you the embarrassment and stress of looking unprofessional, or worse, losing clients. But that’s much easier said than done. Realtors at every level are always on the go – answering phone calls 24 hours a day, jumping in the car at a moment’s notice to race across town… For many realtors I know, their car IS their office away from the office. And yet, I don’t know a single realtor whose car is the ideal place to eat lunch, much less organize client interactions.

My name is Jane Smith, Marketing Director for ABC Realtor Marketing Inc. All of our time here at ABC is spent researching the business of Realtors so we can help you be successful. Our newest free webinar is no exception.

With 7 Simple Ways to Make Contact Management Easy you will learn:

  • The best techniques to get referrals from past customers,
  • How to eliminate the problems of paper-based organizational systems, and
  • 5 things you absolutely need in a contact management system – and one thing you definitely don’t!


We know you are busy. And we know every moment of your day is time you’d like to spend building your business. That is exactly why you should watch this webinar. We’ll teach you how to save an average of four hours a week! Just imagine what you could get done with an extra four hours a week!

“I viewed this webinar on my iPhone in the car. It was well worth the time. I learned so much and was able to put a lot of the ideas into action right away. I highly recommend this webinar to other realtors.”  – Jannice Huggins, Realtor, Smith Falls, Kansas

Register now for the free webinar and learn how to get more referrals this week, freeing up more of your time to do what you want to be doing.

There’s a lot of great information in this webinar, so it won’t be free for long. Sign up by [insert deadline date] to save your seat and never worry about missing an appointment again.



Landing Page

With over 2 million active licensed realtors in the US, how do you compare?

Real estate is not an easy way to make a living, but for those of us who love the busy lifestyle, we can’t imagine doing anything else with our days… and nights… and weekends. So the question becomes, with so much competition how do you stay competitive?

I’m sure we can agree that missing appointments, showing up late, or being hard to reach when you’re out of the office (which is all the time) are not good business practices. But you’d be surprised how many realtors struggle with this. And it’s not because they’re bad at their jobs, it’s because realtors are busy. And organizing your entire day when more often than not you’re away from your desk, is not an easy task.

I’ve met thousands of realtors in my lifetime, and one thing I’ve noticed that the most successful realtors have in common is that they take time out of each day to get organized. They set aside time to check emails, return phone calls, and pursue new leads. They pause their busy schedules to read about current trends, to learn about the emerging markets, and learn who their current and future clients are.

Who has the time to pause their day? What are they doing that allows them to constantly pursue new leads? How can you possibly squeeze an extra few hours a week out of your current schedule for research?

We have a few ideas.

In fact, we have more than a few. ABC Realtor Marketing, Inc. is in the business of helping realtors get better results. Our most recent FREE one-hour webinar talks about exactly this very issue – how to work more efficiently and save an average of four hours of work per week! Four is just the average, you could save more!

With those four (or more) hours you could be building your business, or playing with your kids… it’s all up to you!

It all comes down to organizing your day so it works best for you. This webinar will discuss:

  • How to set up a simple email campaign that gets you more listings while you sleep
  • How to build relationships with existing clients to increase referrals – and repeat business!
  • How to effectively manage every task in your day so nothing slips through the cracks
  • How to use a contact management app to get you more new referrals this week

Register for the FREE one-hour webinar by [deadline date] and receive a special offer from ABC Realtor Marketing, Inc.

(Include sign up form here)

This sample email was designed to sell a webinar. This webinar will in turn sell a more expensive software product. 

This is a sample of a first draft submission that includes: subject line options, body copy, and the related landing page copy.

subject line options,

body copy, and the related landing page copy.

the related landing page copy.


The landing page is designed to capture leads.


While this email was not ever sent out by a client, it is an example of the quality of work I would do for you.